Introducing my Pinterest Marketing Hour of Power
Hello fellow business owners and a special hello to those sitting in the small business owner category.
I see you. I understand you and can I just say I LOVE what you’re doing with your biz? Alright now that’s out of the way let’s chat about the nitty gritty. Or nitty pinny if I may say so myself.
Yes you read that enthusiastic pun correctly, I’m talking about the lovely and oh so aesthetically delightful Pinterest. Specifically a Pinterest based passion project that I have launched into the digi world for any and all small business owners who happen to stop by.
But something that came to mind, apart from how much I felt like doing a happy dance due to the glee of creating something I loved, was that I should hop onto the Grevillea Marketing blog and do some explaining about this passion project and how it could help you.
After all I know how busy and time-poor many of you lovely humans are, let alone the fact that unless I’ve had the pleasure of networking with you via Insta DM or email you most likely won’t have too much info about how it could help you and your business reach for the stars (or pins) and achieve your business marketing goals (which are important as HECK by the way).
So here I am to chat about my (drum roll…) Pinterest Marketing Power Hour!
What it is, what it covers and why it is perfect for a small business owner looking to find out more about this exciting platform full of possibilities and growth. Let’s get into it!
What is the Pinterest Marketing Hour of Power?
This hour-long video masterclass covers Pinterest Marketing for those with a small business, looking to not only understand what it is all about but to deep dive a little more into how they can use it for their business in a productive and effective way. It is chockablock full of up to date info breaking down how Pinterest operates, strategies and advice from me as well as tools that I use to assist in all things keywords and data! I go through examples about how I use Pinterest for my biz and for my clients to give you a taste of how you could use it for yours and chat about insider tips and tricks to get you up and running like a pro.
Where did the idea come from?
The idea for this class came to me as, having been in marketing for over 14 years I experienced working within different roles and budgets, learning how to make the most of what I was given to help grow different businesses. Something else I experienced was how creative you could truly become when you had limitations on the money or the resources in front of you (it’s a bit of a silver lining I would say!). Some amazing agency roles and my own digital marketing business later I started gravitating towards Pinterest more than ever before. A self confessed ‘data nerd’ I remained intrigued by how much one could achieve with low to no budgets; a silent challenge to think outside the box and work smarter instead of longer to organically grow your business and make some noise in your industry.
The best bit? Pinterest is a platform that can facilitate that growth and I knew this because I had seen it first hand. There was the paid ads side of Pinterest that I had learned through agency life, but also the organic strategy side that I was navigating through Grevillea Marketing. To drop a small truth bomb on you lovely reader, success and online growth as a business is not always guaranteed, but with a focused strategy, the right education and a solid understanding of your business goals it is VERY possible. Along with a little patience of course…
Anywho, I turned my knowledge for Pinterest and affection for graphs into a video class, with a goal to educate about how Pinterest is more than just a pretty face and a go-to for michelin star grazing platters. It can be excellent for organic growth and, more specifically, its popularity is on the rise.
Who is it for?
As you might have already picked up on, this class is designed for small business owners interested in understanding Pinterest and how it could fit into their current marketing strategy. You can be either a service-based or ecommerce business as, depending on what you are offering, Pinterest can be beneficial to both (woo hoo!). If you are interested in finding a new way to rank organically on Google that aligns with your values and goals then this class will suit you also! It is to give you the need to know info without overwhelming you or taking up too much time.
What do I talk about?
Ah I’m so glad you asked! In this class I cover:
-An intro into who I am and my career in digi marketing (#backstory)
-A breakdown of what on earth Pinterest is about and how users behave on it
-Building trust and engagement with your intended audience and solve their problem
-Some fun facts to get the pin party started!
-How to navigate the platform and other fun tools to help you along the way
-The lowdown on keyword research, SEO and best practice for time poor business owners
-Advice into creating a strategy for your business (ecomm or service based) and planning then scheduling your content
-Integrating Pinterest into your other platforms and content channels
-Answers to some Pinterest FAQs
Any other bits I need to know?
This masterclass is not time sensitive (cause who needs that on their plate!) and can be watched when it suits you, whether that be late at night or before you start work, your choice!. We’re all about flexibility at Grevillea Marketing and educating yourself on cool visual platforms is no different!
My free Pinterest Mini Course is also included in this hour of power to give you even more Grevillea Marketing Pinterest info.
You don’t need to be familiar with the love child of Google and Instagram. Everyone needs to start somewhere and this hour of power has been created to help you start here, slowly and steadily with a taste of what can be possible and the foundations to get started. Believe me, Pinterest doesn’t need to be overwhelming or draining to your workload to help you achieve results and success for your business. In fact it can be VERY fun!
I’m here to help and make you feel empowered to explore Pinterest and decide whether you should take a strategic, well researched and customised leap of faith with it. One that could introduce you to a new audience and new heights for you to grow and optimise your business marketing strategy. Without the confusion and intense learning curve.
Thanks for reading and if any of this tickles your fancy, click here to sign up to my Pinterest Marketing Power Hour and learn with me. Or if you’re impartial to having a sticky beak at my work and Grevillea Marketing beforehand follow my socials here and here. They love making new friends!
Okay, time to find those amazing grazing platters I was talking about. To Pinterest!